Lemon & Leaf is all about delivering organic lemonade with a twist—infused with vibrant herbal flavors. The branding brings that fun, refreshing vibe to life through illustrated characters for each flavor, paired with bold colors and whimsical doodles.

For the labels, I created a dynamic design that showcases the essence of each flavor through colorful, playful illustrations. The result is a fun, lively identity that’s as refreshing as the drink itself.

Social media visuals continue this playful spirit, with vibrant, engaging posts that highlight both the fun characters and the natural ingredients. It’s a brand that’s designed to stand out on the shelf and spark joy with every sip!